Choose a mode
#1
Draw cards
Distribute all Testimonials equally and face-down between players (or teams). If there are any left over, remove them from the game.
#1
Assign
Assign one, multiple, or all players to be a judge.
Use the official PITCHÂ Evaluator to decide who wins, or design your own!
#2
Pick
Deal 2 x Concepts and 3 x Business models to each player (or team)
#2
Pick
Deal 1 x Business Model to each player (or team)
#3
Discard
Your new business idea must combine both your Concepts, but only one of of your Business Models.
#3
Reveal
Your new business idea must combine both your Concepts, but only one of of your Business Models.
#4
Set the timer
We recommend setting it to 10 minutes, but you can set it to any time limit of the group’s choice.
#5
Ponder
Think of as many of these as you can before the timer is up.
Company name
Catchy tagline
Target customers
The market problem
Your solution
Supporting evidence
A diagram or a sketch
The market potential
Cost structure
Key partners & suppliers
Pricing model
#6
Pitch!
Take turns pitching your ideas to the group
#7
Win
Award each of your Testimonial cards to the player (or team) that deserves it the most. The player with the most stars at the end of the game wins!
#7
Win
Assign one, multiple, or all players to be a judge.
Use the official PITCHÂ Evaluator to decide who wins, or design your own!